QR Codes

For our third session of Creative Media Practice, we learnt about QR codes and what they are. QR codes are codes that we are now able to scan with smart phones which takes us to a specific link that has been added to each QR code.

QR codes are being used world wide now for many different reasons. Many QR codes are used for advertising and as a fun way of looking up different websites. Many clothes shops, museums, restaurants, drinks and many more businesses throughout the world have created their own QR codes to promote their products.

QR codes are a simple and easy way for people to connect to websites which makes the chances of people going to these websites a lot higher as it is a very quick way of looking up the website.
Below is an example of a QR code advertisement which was for Calvin Klein and was shown on a large billboard in New York city centre.